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<p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";
color:#1F497D'>Professor Welzer,<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";
color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";
color:#1F497D'>It is worth asking the question as to whether or not your “ad”
sponsors will be themselves be monitoring and evaluating the blogs their
revenue is supporting and if so, for what purpose. Should such ads be
other than passive in nature and include links to surveys in addition to the
subject itself, they may be using the information to obtain marketing
demographic data from your students. Know what you are getting and know
what is being pushed out to your students. Remember, If you require their
participation of your blogasphere, they need to know what the rules of the road
are to include disabling cookies and such from your blog sponsors.
My opinions and comments are mine alone and are merely intended to detail the minutiae
involved in the environment you are working in. Satisfy yourself. Better
to be the Mechanic than the Tool. And, It is a poor mechanic that blames
his tools.<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";
color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span
style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#1F497D'>David
Louden<br>
Program Manager and Senior Project Developer</span><span style='color:#1F497D'><br>
</span><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:#1F497D'>Mission Technologies & Training (Operations) Department<br>
Intelligence Solutions Division<br>
National Solutions Business Unit<br>
L-3 Communications</span><span style='font-size:10.0pt;color:#1F497D'><br>
<br>
301 575-3426<br>
240 373-3828<br>
<br>
</span><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:#1F497D'>"Teaming with the customer for success<br>
and Owning the future."<br>
</span><span style='font-size:10.0pt;color:#1F497D'><br>
<br>
</span><span style='font-size:10.0pt;color:#1F497D'><img width=120 height=66
id="_x0000_i1025" src="cid:image001.png@01CA5258.0F153C10"></span><span
style='color:#1F497D'><o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";
color:#1F497D'><o:p> </o:p></span></p>
<div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0in 0in 0in'>
<p class=MsoNormal><b><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>From:</span></b><span
style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'> citasa-bounces@list.citasa.org
[mailto:citasa-bounces@list.citasa.org] <b>On Behalf Of </b>Howard Welser<br>
<b>Sent:</b> Wednesday, October 21, 2009 1:11 PM<br>
<b>To:</b> citasa@list.citasa.org<br>
<b>Subject:</b> Re: [CITASA] using blogs with your courses<o:p></o:p></span></p>
</div>
<p class=MsoNormal><o:p> </o:p></p>
<div>
<p class=MsoNormal><o:p> </o:p></p>
</div>
<div>
<p class=MsoNormal>Thanks to all for helpful advice already. <o:p></o:p></p>
</div>
<div>
<p class=MsoNormal><o:p> </o:p></p>
</div>
<div>
<p class=MsoNormal>Offline, Tom G. recommended WordpressMU + buddypress
extension, which I will check out.<o:p></o:p></p>
</div>
<div>
<p class=MsoNormal><o:p> </o:p></p>
</div>
<div>
<p class=MsoNormal>I am excited to read the resources suggested by Nicole
Ellison. <o:p></o:p></p>
</div>
<div>
<p class=MsoNormal><o:p> </o:p></p>
</div>
<div>
<p class=MsoNormal>Liz Pullen raised a couple of important issues.
Although I will have a couple of TAs helping me, there are no discussion
sections. (we make time for group work outside of class so we do get some smaller
scale interaction, but yes, it is a big class).<o:p></o:p></p>
</div>
<div>
<p class=MsoNormal><o:p> </o:p></p>
</div>
<div>
<p class=MsoNormal>I do like the idea of establishing different blogs, with TA
moderation, which might be organized to reflect substantive areas from the
course. <o:p></o:p></p>
</div>
<div>
<p class=MsoNormal><o:p> </o:p></p>
</div>
<div>
<p class=MsoNormal>I agree that the integration of the google ads is a bit
jarring, but it also raises some really interesting questions. The use of the
adsense ads has been a course content motivated experiment. I talk
about it a little on the blog: <o:p></o:p></p>
</div>
<div>
<p class=MsoNormal><a
href="http://group-processes-social-change.blogspot.com/2009/10/ya-know-what-doughnut.html">http://group-processes-social-change.blogspot.com/2009/10/ya-know-what-doughnut.html</a><o:p></o:p></p>
</div>
<div>
<p class=MsoNormal><o:p> </o:p></p>
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<div>
<p class=MsoNormal>So far-- the benefits seem to outweigh the costs, but it is
an evolving topic of discussion in the class. It may sound strange but
the fact that our work generated ad revenue has had an empowering effect
(somehow we were validated?). Anyways,students have picked up their pace
of submission, are more interested in sharing it with others. I also
recently added google analytics to the site, and we are going to discuss the
preliminary reports on readership and usage that they provide, while discussing
possible implications of the availability of that sort of data both for the
producer of the site and 3rd parties. <o:p></o:p></p>
</div>
<div>
<p class=MsoNormal><o:p> </o:p></p>
</div>
<div>
<p class=MsoNormal>Also, in light of the course blogging experiment two
students have started blogs of their own, one to help manage a band and the
other as a social commentary blog. <o:p></o:p></p>
</div>
<div>
<p class=MsoNormal><o:p> </o:p></p>
</div>
<div>
<p class=MsoNormal>Finally-- I would say that the ads act as symbols of the
commercialization of the education environment, but they also raise the notion
that the intellectual production of student is often either wasted (never
reaching beyond an assignment) or appropriated by the institution for prestige
enhancement. I like the idea of recapturing some of the that
productivity for the benefit of the class as a whole, and also planting the
idea that the students themselves might want to build their own web pages,
blogs, apps, etc. beyond the course. <o:p></o:p></p>
</div>
<div>
<p class=MsoNormal><o:p> </o:p></p>
</div>
<div>
<p class=MsoNormal>Thanks again to everyone, and I suspect I have already
missed several comments because this email took a while to write. <o:p></o:p></p>
</div>
<div>
<p class=MsoNormal><o:p> </o:p></p>
</div>
<div>
<p class=MsoNormal>ted<o:p></o:p></p>
</div>
<p class=MsoNormal><br>
-- <br>
Howard T. Welser<br>
Assistant Professor<br>
Department of Sociology & Anthropology<br>
Ohio University<br>
Bentley Annex 109<br>
Athens, Ohio 45701<br>
740.597-2722<o:p></o:p></p>
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